How to Start a Watch Brand – Part 4: Work with an OEM/ODM Watch Manufacturer Step by Step
Finding the right manufacturing partner is just as important as choosing your design or movement. In this fourth part of our “How to Start a Watch Brand” series, we explain how OEM and ODM models work and walk you through the complete production journey: initial consultation and project brief, CAD design and technical drawings, prototyping and revisions, mass production with quality control, and final packaging and delivery. By understanding each step in advance, you can communicate more clearly with your watch factory, avoid common pitfalls, and turn your first collection from a specification sheet into reliable finished watches.
